Scanning Intensity and Firms' Performance in the Manufacturing Sector in Nigeria.
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Kuye, O. L.
The findings of this study revealed that firms that want to be competitive must be willing to take environmental scanning seriously to pursue new solutions to challenges facing them. This suggests that in order to enhance their performance, manufacturing firms must be willing to commit a lot of funds required to obtain the technology which will enable them systematically monitor the environment. Also, policy makers need to provide the social infrastructures necessary to facilitate the carrying out of environmental scanning activities by firms. This will afford firms the opportunities of carrying out the activities easily and at minimum cost.
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Firms' Performance , Manufacturing Sector
Oghojafor,B.E.A. Et...al (2009) Scanning Intensity and Firms' Performance in the Manufacturing Sector in Nigeria. Journal of Business Research, Institute of Professional Studies, Ghana. Vol. 3, (1&2), p. 39 - 52.