Gap Analysis of Stakeholders’ Perception in Tourism Industry.
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Date
2013-07
Authors
Chavan, R. R.
Bhola, S. S.
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Abstract
The paper mainly focused to determine the stakeholder profile and establish the perception gap between tourist and service providers mainly hoteliers and tour operators. A research framework is constructed and tested using data produced by three independent surveys of tourists and tourism service providers viz. hoteliers and tour operators from the 10-tourist sites viz. Aundh, Sajjangarh, Kas, Thoseghar, Ajinkyatara, Mahabaleshwar, Panchgani, Pratapgarh, Wai and Koyna of Satara district. The study concluded that there is a difference of opinion amongst stakeholders in case of satisfaction and importance of those 33 available tourist services and amenities in the district.
Description
Staff Publication
Keywords
Services , Perception , Gap Analysis , Tourism Industry , Maharashtra
Citation
Chavan, R. R. and Bhola, S. S. (2013), MERC Global’s International Journal of Management, Vol. I (1)