Relationship Marketing and Survival of Indigenous Companies in the Nigeria Food and Beverage Industry in Lagos Metropolis.
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Date
2008
Authors
Dixon-Ogbechi, B.N
Journal Title
Journal ISSN
Volume Title
Publisher
School of Postgraduate Studies University of Lagos.
Abstract
Description
A Thesis Submitted to the School of Postgraduate Studies, University of Lagos.
Keywords
beverages , Marketing , Business , Industry , Research Subject Categories::SOCIAL SCIENCES::Business and economics::Business studies
Citation
Dixon-Ogbechi,B.N 2008 Relationship Marketing and Survival of Indigenous Companies in the Nigeria Food and Beverage Industry in Lagos Metropolis. A Thesis Submitted to University of Lagos School of Postgraduate Studies Phd Thesis and Dissertation,363pp.